The Impact of Sustainable Tourism Perception on Accommodation Preferences: A Study on Turks Living in Germany
DOI :
https://doi.org/10.5281/zenodo.18188058Mots-clés :
Sustainable Tourism, Perception, Accommodation, Turks in Germany, SustainabilityRésumé
Sustainable tourism is essential for protecting environmental, economic, and cultural resources for future generations. Moreover, applying sustainability practices in accommodation businesses plays a key role in managing the long-term impacts of tourism. Türkiye welcomes millions of tourists every year, making it one of the major global destinations. Within this context, Turkish citizens living in Germany represent an important target group for the tourism industry due to their cultural ties and economic contribution. Therefore, this study aims to explore how Turks living in Germany perceive sustainability when they return to Türkiye for vacation.
Interviews were conducted with 20 participants, and the data were analyzed through content analysis. One notable finding indicates that participants, who demonstrate a high level of sustainability awareness in their daily lives in Germany, tend to largely overlook these values during their holidays in Türkiye. This behavior appears to be influenced by a sense of cultural comfort, the psychological relaxation associated with being on vacation, and the absence of strict social norms. Additionally, another significant finding reveals that participants primarily associate sustainability with environmental issues, while displaying limited awareness of its social and economic aspects.
Références
Akıncı, Z., & Öksüz, E. N. (2022). Local people’s view on tourism in context of sustainable tourism principles: An importance–performance analysis. Advances in Hospitality and Tourism Research, 10(4), 501–529. https://doi.org/10.30519/ahtr.894259
AP PGECET (2024). The importance of accommodation in the hospitality and tourism industry. AP PGECET. Retrieved from https://www.appgecet.co.in
Bilgin, N. (2006). Sosyal bilimlerde içerik analizi: Teknikler ve örnek çalışmalar. Siyasal Kitabevi.
Boronat-Navarro, M., & Pérez-Aranda, J. A. (2020). Analyzing willingness to pay more to stay in a sustainable hotel. Sustainability, 12(9), 3730. https://doi.org/10.3390/su12093730
Brown, T., & Miller, S. (2020). Content analysis in social research. Sociological Studies Press.
Browne, W. (2005). Sample selection techniques in survey research. Journal of Social Research, 15(2), 68-80.
Buhalis, D., & Law, R. (2008). Progress in information technology and tourism management:20 years on and 10 years after the Internet—The state of eTourism research. Tourism Management, 29(4), 609–623. https://doi.org/10.1016/j.tourman.2008.01.005
Canbay, N. (2011). Turizm sektöründe yükselen trend: Yeşil oteller. Yeşil Bina Dergisi, 9, 28–31.
Condé Nast Traveler (2023). 11 sustainable hotels that are setting a new standard in hospitality. Retrieved from https://www.cntraveler.com/11-sustainable-hotels (p. 5).
Cvent (2023). Types of hotels: 21 of the most popular options.
https://www.cvent.com/events/types-of-hotels/
Cvent (2024). 25 eco-friendly hotel ideas for sustainable properties.
Çevik, S., & Giritli, H. (2022). Sustainability perceptions of Turkish accommodation consumers. Journal of Tourism and Hospitality, 20(3), 125–138.
Dewhurst, H., & Thomas, R. (2003). Small business and the environment in the tourism sector: Management and policy implications. Journal of Sustainable Tourism, 11(6), 485–508.
Ertaş, M., Kırlar Can, B., Yeşilyurt, H., & Koçak, N. (2016). Konaklama işletmelerinde çevreye duyarlı uygulamalar: Yeşil yıldızlı otellerin web sitelerinin incelenmesi. Uluslararası Sosyal Araştırmalar Dergisi, 9(43), 353–366.
Ferguson, M. (2024). Why is accommodation important in tourism? Luxury Travel Diva.
https://www.luxurytraveldiva.com
Font, X., & Ekinci, Y. (2003). Sustainable tourism certification: A brief review of the literature. In R. Harris, T. Griffin, & P. Williams (Eds.), Sustainable tourism: A global perspective (pp. 234–245). Butterworth-Heinemann.
González-Rodríguez, M. R., Martín-Samper, R. C., Köseoglu, M. A., & Okumus, F. (2019). Hotels’ corporate social responsibility practices, organizational culture, firm reputation, and performance. Journal of Sustainable Tourism, 27(3), 398-419.
Green Forum (2024, September 30). Turkey has over 6,000 sustainable accommodation units.
Han, H., Hsu, L. T. J., & Sheu, C. (2010). Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmentally friendly activities. Tourism Management, 31(3), 325–334. https://doi.org/10.1016/j.tourman.2009.03.013
Hobson, K., & Essex, S. (2001). Sustainable tourism: A view from accommodation businesses. Service Industries Journal, 21(4), 133–146.
Johnson, R. (2018). The semi-structured interview in qualitative research. Research Insights.
Köseoglu, M. A., Altin, M., Chan, E. S. W., & Aladag, O. F. (2016). The evolution of business ethics research in the realm of tourism and hospitality: A bibliometric analysis. International Journal of Contemporary Hospitality Management, 28(8), 1598–1621. https://doi.org/10.1108/IJCHM-05-2015-0222
Köseoğlu, M., & Okumuş, F. (2019). Sürdürülebilir turizm ve tüketici davranışları üzerine etkileri. Journal of Tourism Studies, 18(2), 160–163.
Kucukergin, S., & Ozturk, A. (2020). Slow tourism and sustainable destination development. Sustainability, 12(18), 7668–7685.
Lee, D., & Wing, S. (2023). Does attitude or intention affect behavior in sustainable tourism? Sustainability, 15(19), 14076.
Lopes, J. M. (2023). Pro-sustainable tourist behavior: The role of destination information and habits. Sustainability, 15(11), 8856.
Naguib, D. (2024). Getting stakeholder buy-in for sustainability initiatives. Cornell SC Johnson School of Business.
Oğuz, Y. E., & Yılmaz, V. (2019). The effect of environmental awareness on the preference for green-certified hotels: A study on tourism students at ESOGU. Eskişehir Osmangazi University Journal of Economics and Administrative Sciences, 14(1), 51–66. https://doi.org/10.17153/oguiibf.411968
OpenStax (2018). Introduction to tourism and hospitality in BC (Chapter 3: Accommodation). BCcampus. https://opentextbc.ca/introtourism/chapter/chapter-3-accommodation/
Park, S., Kim, H., & Choi, J. (2024). Consumer behavior and sustainable marketing development. Sustainability, 16(7), 2829.
PLOS ONE (2020). Tourist willingness to pay for local green hotel certification.
PLOS ONE. https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0231165
Saatcı Savsa, G., Atalay Tohumcu, S., & Gümüşdal, F. (2024). A research to determine German tourist perception. Journal of Turkish Tourism Research, 8(4), 271–287.
Satır, M. (2023). Impact of eco-awareness on Turkish tourism. Research Journal of Business and Management, 10(2), 80–85.
Shirmer, J. (2024). Sustainability in the hospitality industry: Challenges and opportunities.Cornell SC Johnson School of Business.
South Tours. (2024). Different types of accommodation: All you need to know. https://south.tours
Steinhorst, J., & Beyerl, K. (2021). Reducing plastic: Consumer solutions and behaviors. Journal of Cleaner Production, 313, 5–6.
Tamuliene, V. (2024). Green consumption in tourism: A systematic review. Sustainability, 16(1), 230.
TÜİK (2023). Tourism statistics: Turkish tourists from abroad. Turkish Statistical Institute. http://www.tuik.gov.tr
UNEP, & UNWTO (2005). Making tourism more sustainable: A guide for policy makers.United Nations Environment Programme.
United Nations World Tourism Organization (2020). The future of tourism is sustainable and regenerative. UNWTO.
Veesko (2024). Understanding the different types of accommodation. https://veesko.com
Weaver, D., & Lawton, L. (2010). Tourism management (4th ed.). John Wiley & Sons Australia.
World Commission on Environment and Development (1987). Our common future. Oxford University Press.
World Economic Forum (2023). Sustainable tourism involves net-zero accommodation too. https://www.weforum.org
Yıldırım, A., & Şimşek, H. (2003). Sosyal bilimlerde nitel araştırma yöntemleri. Seçkin Yayıncılık.
Yıldız, S. B., & Kılıç, S. N. (2016). Effect of German tourists’ environmental consciousness and environmentally friendly hotel (green hotel) perception on behavioral intentions. The Journal of International Social Research, 9(43), 2614–2623.
Yılmaz, B. S., & Seyhan, G. (2010). Sürdürülebilir turizm kapsamında konaklama işletmelerinde yeşil pazarlama: Calısta Luxury Resort Hotel. Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi, 11(1), 51–74.
Yükselen, C. (2020). Sustainable marketing strategies (pp. 14–28). Detay Yayıncılık.
Téléchargements
Publiée
Comment citer
Numéro
Rubrique
Licence
(c) Tous droits réservés International Journal of Contemporary Economics and Administrative Sciences 2025
Ce travail est disponible sous la licence Creative Commons Attribution 4.0 International .
The Author(s) must make formal transfer of copyright for each article prior to publication in the International Journal of Contemporary Economics and Administrative Sciences. Such transfer enables the Journal to defend itself against plagiarism and other forms of copyright infringement. Your cooperation is appreciated. You agree that copyright of your article to be published in the International Journal of Contemporary Economics and Administrative Sciences is hereby transferred, throughout the World and for the full term and all extensions and renewals thereof, to International Journal of Contemporary Economics and Administrative Sciences.
The Author(s) reserve(s): (a) the trademark rights and patent rights, if any, and (b) the right to use all or part of the information contained in this article in future, non-commercial works of the Author's own, or, if the article is a "work-for-hire" and made within the scope of the Author's employment, the employer may use all or part of the information contained in this article for intra-company use, provided the usual acknowledgements are given regarding copyright notice and reference to the original publication.
The Author(s) warrant(s) that the article is Author's original work, and has not been published before. If excerpts from copyrighted works are included, the Author will obtain written permission from the copyright owners and shall credit the sources in the article. The author also warrants that the article contains no libelous or unlawful statements, and does not infringe on the rights of others. If the article was prepared jointly with other Author(s), the Author agrees to inform the co-Author(s) of the terms of the copyright transfer and to sign on their behalf; or in the case of a "work-for-hire" the employer or an authorized representative of the employer.
The journal is registered with the ISSN : 1925-4423.
IJCEAS is licensed under a Creative Commons Attribution 4.0 International License.
This license lets others distribute, remix, tweak, and build upon your work, even commercially, as long as they credit you for the original creation. This is the most accommodating of licenses offered. Recommended for maximum dissemination and use of licensed materials.
